Purpose-Driven People: Ying Murdoch on Investing with Discipline and Delivering Impact
At Sun Life, helping Clients achieve lifetime financial security starts with the decisions our people make every day – especially in how we invest, manage risk, and navigate complexity on behalf of those we serve.
Today, Sun Life manages more than $1.5 trillion in assets globally, reflecting decades of experience and the strength of a diversified investment platform. Behind that scale are the people who bring our ambition to life, through the care, thoughtful judgement and accountability they bring to every decision.
Ultimately, the impact we have for Clients comes down to these everyday moments – helping support their future, their security, and their peace of mind.
A disciplined approach focused on what matters most
In this video, Ying Murdoch, Managing Director, Performance & Risk, Office of the Chief Investment Officer, shares what it means to be Purpose-driven in her role. Taking action isn’t about moving quickly for the sake of it. It’s about making thoughtful and informed decisions, so Sun Life can be there for Clients when it counts.
[open with Sun Life logo on pale yellow background with upbeat music]
ON-SCREEN TEXT (super):
What does it mean to be Purpose-driven at Sun Life?
Acting with speed.
Helping Clients feel confident in their financial future.
Supporting people when it matters most.
[Aerial view of Toronto’s Sun Life office building]
VISUAL: Ying on camera, with title card showing Ying’s name and role.
ON-SCREEN TEXT:
Ying Murdoch
Managing Director, Performance and Risk, Office of the Chief Investment Officer
YING TALKING ON SCREEN:
Sun Life’s Purpose really resonates with me. Investing is a competitive sport and I love engaging with portfolio managers every day. Investing is fun, I love the market and I love that what we do matters to people, whether they come to us for their retirement or they are experiencing life or health events.
I'm just deeply grateful that I get to do this and put their mind at ease.
ON-SCREEN TEXT (super):
SUPER: This is what it means to be Purpose-driven.
Our people. Our culture. Real impact. Every day.
[end with Sun Life logo on pale yellow background]
For Ying, what stands out most about her work isn’t just the pace of investing, it’s the responsibility that comes with it.
Creating that impact depends on a culture that connects expertise, diverse perspectives and accountability to better support Clients across markets, while staying focused on long-term outcomes.
People behind the impact
At its core, the work is deeply human.
While markets and technology continue to evolve, it’s people who make the difference. Across Sun Life, employees are empowered to act with purpose – with intention, collaboration and a focus on outcomes that help Clients feel more confident about their financial future.
Helena Pagano
“As we work toward our ambition of being the best asset management and insurance company in the world, it’s our people – how they think, collaborate and act – that set us apart. It’s our shared commitment to doing what’s right for our Clients that helps turn our ambition into meaningful impact.”
Together, these actions are what continue to move Sun Life forward, shaping how we deliver for Clients and build for the future.
