Employer Voices

We know you have valuable opinions, and we want to hear your ideas on a variety of topics, including product trends, thought leadership and your needs when partnering with an insurance carrier.

Join now

What our members say

"I appreciate being able to participate in the panel. I feel like my voice is heard and that I am impacting future product and services!"

- Employer from Cedar Rapids, IA

"The panel is an opportunity to express experiences and find out what other employers are doing."

- Employer from Elkhorn, NE

"I like being involved, sharing my thoughts, and the chances for rewards!"

- Employer from Branford, CT

Why you should join

You can help us to help you

We want to learn more about your needs so we can design better, more relevant experiences for our Clients like you. We’ve been running our Voices Communities for nearly a decade, and we have taken action on the insights we’ve uncovered.

You will receive exclusive access to our research and hear our latest news

Community members will receive results from both our Broker and Employer groups, allowing you to see what’s on the minds of leading peers. You’ll also get exclusive “sneak peaks” to Sun Life’s newest products and initiatives, with the opportunity to provide feedback on them.

How it works

Sign up

Complete a short registration process by answering a few quick questions about yourself and your role.

Participate

Every few weeks, you will receive an email with a new research topic. If the topic interests you, you can respond. If it doesn't or you are busy that week, wait for the next survey. There is no requirement for how often you need to respond.

Make a difference

We'll share what we've learned and provide opportunities to earn rewards. We will also distribute survey results and keep you updated as to how your voice is making an impact to Sun Life. And whenever you complete a survey, you're entered into a monthly drawing for one of ten Virtual Incentives E-gift cards!

In all states except New York, group insurance policies are underwritten by Sun Life Assurance Company of Canada (Wellesley Hills, MA). In New York, group insurance policies are underwritten by Sun Life and Health Insurance Company (U.S.) (Lansing, MI).

© 2026 Sun Life Assurance Company of Canada, Wellesley Hills, MA 02481. All rights reserved. The Sun Life name and logo are registered trademarks of Sun Life Assurance Company of Canada. Visit us at www.sunlife.com/us.

#4419874585 03/26 (exp. 03/28)