January 17, 2013

Sun Life Announces Voluntary Benefits Practice Leader to Cover Northern California, Arizona, New Mexico, Nevada

Chris Wrba to lead Group Voluntary Benefits sales for Northern California, Arizona, New Mexico, Nevada

WELLESLEY, Mass. (January 17, 2013) — The U.S. business group of Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) today announced the appointment of Chris Wrba as Voluntary Benefits Practice Leader (VPL) covering Northern California, Arizona, New Mexico, and Nevada. With over 20 years of employee benefits experience, Wrba joined Sun Life in 2012, making significant contributions in a single year to Sun Life’s growing group voluntary benefits business. As Voluntary Benefits Practice Leader in the Houston/Austin region, Wrba devised a popular iPad enrollment program for a large school district, and played a lead role advancing in Sun Life’s new Customized Disability product. He will report directly to Sun Life’s West Region Vice President for Voluntary Sales, Marc Lower.

“Chris Wrba’s innovative group benefits track record will continue to contribute to advancing Sun Life’s position as a leader in voluntary benefits,” said Lower. “We look forward to his leadership in helping Sun Life expand its group voluntary capabilities to a range of employers in Northern California, Arizona, New Mexico, and Nevada.”

Voluntary benefits allow employers to offer workers the cost and underwriting advantages of group insurance benefits, though paid for partially or entirely by employees. Sun Life has made a significant investment in its voluntary benefits business in order to become a leader in both traditional group insurance and voluntary benefits in the United States.


About Sun Life Financial
Sun Life Financial is a leading international financial services organization providing a diverse range of protection and wealth accumulation products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, and Bermuda. In the United States and elsewhere, insurance products are offered by members of the Sun Life Financial group that are insurance companies. Sun Life Financial Inc., the holding company for the Sun Life Financial group of companies, is a public company. It is not an insurance company and does not offer insurance products for sale in the United States or elsewhere, and does not guarantee the obligations of its insurance company subsidiaries. In the United States, Sun Life Financial provides a range of products and services to employers and their employees, including group and voluntary life, disability, dental, and stop-loss insurance products. These products are issued by Sun Life Assurance Company of Canada in all states except New York. In New York, these products are issued by Sun Life Insurance and Annuity Company of New York. Product offerings may not be available in all states and may vary depending on state laws and regulations. Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE), and Philippine (PSE) stock exchanges under the ticker symbol SLF. For more information, visit


Tim Stone
Sun Life Financial
T: 781-366-5376

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