January 17, 2013

Sun Life Announces New Voluntary Benefits Practice Leader Covering Houston, Austin, South Texas, Louisiana

Luke Frost to lead Houston/Austin/South Texas/Louisiana Voluntary Benefits sales

WELLESLEY, Mass. (January, 17, 2013) — The U.S. business group of Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) today announced the appointment of Luke Frost as a Voluntary Benefits Practice Leader (VPL) covering the Houston, Austin, South Texas, and Louisiana territory. Frost joined Sun Life from Unum in 2011 and has a strong track record selling both traditional and voluntary employee benefits, including Sun Life’s new customized disability insurance product. He most recently served as an Employee Benefit Representative in Sun Life’s Houston Group Sales. He will report directly to Marc Lower, Sun Life’s West Region Vice President for Voluntary Sales.

“Luke’s considerable experience selling group and worksite products in Houston and South Texas provides a perfect fit with Sun Life’s plan to become a leader in voluntary benefit offerings,” said Lower. “Luke played a major role in providing employee benefits to numerous large school districts in Texas. We look forward to his leadership in helping Sun Life expand its Voluntary capabilities to a range of employers in Houston, Austin, South Texas, and Louisiana.”

Voluntary benefits allow employers to offer workers the cost and underwriting advantages of group insurance benefits, though paid for partially or entirely by employees. Sun Life has made a significant investment in its voluntary benefits business in order to become a leader in both traditional group insurance and voluntary benefits in the United States.

About Sun Life Financial
Sun Life Financial is a leading international financial services organization providing a diverse range of protection and wealth accumulation products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China, and Bermuda. In the United States and elsewhere, insurance products are offered by members of the Sun Life Financial group that are insurance companies. Sun Life Financial Inc., the holding company for the Sun Life Financial group of companies, is a public company. It is not an insurance company and does not offer insurance products for sale in the United States or elsewhere, and does not guarantee the obligations of its insurance company subsidiaries. In the United States, Sun Life Financial provides a range of products and services to employers and their employees, including group and voluntary life, disability, dental, and stop-loss insurance products. These products are issued by Sun Life Assurance Company of Canada in all states except New York. In New York, these products are issued by Sun Life Insurance and Annuity Company of New York. Product offerings may not be available in all states and may vary depending on state laws and regulations. Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE), and Philippine (PSE) stock exchanges under the ticker symbol SLF. For more information, visit


Tim Stone
Sun Life Financial
T: 781-366-5376

SLPC 24678 1/13 (Exp. 1/18)