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May 24, 2011

Sun Life Financial Seeking Grant Applications from South Florida Non-profit Organizations for Sun Life Rising Star Awards

Sun Life Financial invites organizations to apply for $220,000 in grants and scholarships that provide educational opportunities and promote financial stability in under-served youth

Wellesley, MA (May 24, 2011) – Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) and the Miami Dolphins announced today it is seeking Sun Life Rising Star Award grant applications from non-profit organizations in South Florida that advocate for youth from under-served communities. Applications are now available at www.SunLifeStadium.com/RisingStar. The deadline for submissions is July 1.

The Sun Life Rising Star Award program is designed to improve the lives of under-served youth by providing financial resources and education to students and non-profit organizations committed to increasing success in high school and beyond. Each winning organization will receive a $50,000 grant and other unique resources. Additionally as part of the application process, each organization will nominate an exemplary student for a $5,000 Sun Life Rising Star scholarship to help finance a college education, with the goal of helping students achieve long-term financial stability.

Now in its second year, the program will again invest more than $1 million to outstanding students and non-profit organizations in major markets across the country, including Boston, Detroit, Los Angeles, Philadelphia and South Florida. The Sun Life Rising Star Awards program is the educational cornerstone program of the Miami Dolphins Foundation.

"Financial security and sustainability are the building blocks of the Sun Life brand, and that’s why it’s a priority for us to continue investing in and improving the lives of these outstanding students who are committed to furthering their education," said Sun Life Financial U.S. President Wes Thompson. “It is our intention that the Sun Life Rising Star Awards serve as a catalyst to help these incredibly talented and deserving students and organizations embark on a path to a sound financial future.”

To be considered for a Sun Life Rising Star Award grant, organizations must have 501(c) (3) tax-exempt status and promote skills that directly translate to educational success in high school to students under the age of 21. Applications will be reviewed by a local judging panel consisting of community leaders and senior-level educators.

As part of the application process, each non-profit will nominate an outstanding student from its organization for a chance to receive a $5,000 college scholarship. Nominees must be high school seniors actively involved in an organization that shares the Sun Life Rising Star Awards’ mission; they must also plan to pursue post-secondary education, exhibit leadership qualities, and demonstrate a strong commitment to their communities. Nominated students are required to submit a 750-word essay on how financial education contributes to future success.

About Sun Life Financial
Sun Life Financial is a leading international financial services organization providing a diverse range of protection and wealth accumulation products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China and Bermuda. In the United States and elsewhere, insurance products are offered by members of the Sun Life Financial group that are insurance companies. Sun Life Financial Inc., the holding company for the Sun Life Financial group of companies, is a public company. It is not an insurance company and does not offer insurance products for sale in the United States or elsewhere, and does not guarantee the obligations of its insurance company subsidiaries. Product offerings may not be available in all states and may vary depending on state laws and regulations. As of March 31, 2011, the Sun Life Financial group of companies had total assets under management of $484 billion. For more information, please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Media contact

Alexi Maravel, Sun Life Financial, 781-446-1624, alexi.maravel@sunlife.com;
Keith Gainsboro, elevate, 857-234-1481,kgainsboro@elevatecom.com

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