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May 17, 2010

Sun Life Financial to Offer Temporary Disability Insurance in Hawaii

Expands Disability Insurance Solutions for Employers in Hawaii

WELLESLEY, MA (May 17, 2010) – The Employee Benefits Group division of Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) today announced that it has begun offering state-mandated disability insurance in Hawaii. Called temporary disability insurance (or TDI), this protection issued by Sun Life Assurance Company of Canada, provides disability or sick leave benefits to workers unable to work because of an off-the-job sickness or injury.

Employers must offer TDI if they have two or more qualifying employees in Hawaii. Sun Life’s expansion into TDI gives these employers access to Sun Life’s long-time expertise as a disability benefits provider.

“As an authorized TDI carrier in Hawaii, Sun Life now provides a complete range of disability solutions for companies across the country,” said Alexandra Dumont, Director, Product Management, Group Life and Disability Products. “From employer-paid and voluntary disability insurance, FMLA services, advice-to-pay services, and state-mandated insurance, we have flexible disability solutions that fit our customers’ needs,” continued Pray. When employers purchase disability insurance from Sun Life in addition to TDI insurance, workers can benefit from integrated customer service for the length of their disability.

About Sun Life Financial
Sun Life Financial is a leading international financial services organization providing a diverse range of protection and wealth accumulation products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China and Bermuda. As of December 31, 2009, the Sun Life Financial group of companies had total assets under management of $433 billion (US$411 billion at spot rate of $1.052). For more information please visit www.sunlife.com.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.

Contact:
Alexi A. Maravel
alexi.maravel@sunlife.com
(781) 446-1624

Kimberly Ferri
Kimberly.ferri@sunlife.com
(781) 416-2185

Group insurance policies are underwritten by Sun Life Assurance Company of Canada (Wellesley Hills, MA) in all states, except New York, under Policy Form Series 93P-LH, 98P-ADD, 02P-STD TDB Policy-2006, TDI Policy-2008, 02-SL, 07-SL, and 01C-LH-PT. Product offerings may not be available in all states and may vary depending on state laws and regulations.
SLPC 21858 5/10 (exp. 5/11)